How to Make Money on Your Website (Part II)
In our recent post, we have written about different opportunities on earning from your website. This article is to add more details as to how you can make money on your website
Sell Ads Directly
You can sell ads directly to local advertisers. Before you can achieve this, your website amust be relevant and of good content quality. Also you should be able to drive massive traffic as advertisers would only rely on stats showing you have a lot of traffic of their business niche before entrusting their product/service marketing in you.
With this in mind, you will have to reserve some ads spaces on your website. The charge will depend on how big and visible the ads would be appealing to your visitors. Directly selling banner ad space on your website can be more lucrative. Instead of having to rely on an intermediary who takes a cut of the money, you negotiate the price and terms on your own.
Sell Sponsored Blog Posts
Selling sponsored post is another interesting means of making money on your website. Some companies are interested in having their businesses visible in many blogs as much as possible. In trying to achieve this, you must ensure your SEO is of good standard and there is a contact page on your website. Typically, advertisers of this kind search for website blogs that relates to their niche, they contact them and request for quotes of putting sponsored ads on their website.
You could have different packages that offer discount for multiple posts and period to ensure long term business relationship with clients. However, you need to be careful of harmful links that could damage the ranking of your website.
To get started, it’s a good idea to put together a one-page media kit that details your traffic stats, social media following, audience demographics, and any other data that will make your site more appealing to advertisers. Then, you can approach companies to negotiate a sponsorship deal
Writing paid reviews
Similar to sponsored posts, you can also make money by writing paid reviews on your site. This is a slightly different monetization method than a review site with affiliate links, as mentioned above. Instead, you get to try out products related to your niche for free, and even get paid for writing a review.
The process for doing this can be similar to getting sponsored posts. You’ll want to review products that are relevant to your niche, that your audience would be interested in.
You can approach companies on your own to ask about doing paid reviews. There are also websites like PayPerPost that can help to connect you with businesses who may be interested.
